Transfer photos, videos and music from the PC to your iOS device and vice versa.
What is iTunes?
iTunes is a tool created by Apple to manage the contents of an iPhone, iPod, and iPad from a computer.
You can use iTunes to transfer photos, videos and songs to your Apple device, update it to the latest version of iOS, as well as backup the information you have saved on your device and restore it if necessary.
iTunes includes a complete media player and organizer compatible with AirPlay, capable of importing songs from compact discs and creating playlists that can then be transferred to iPhone, iPod or iPad.
Another of its main components is the iTunes Store, from which you can buy all kinds of digital content for entertainment such as movies, TV shows, music, and electronic books.